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Tag Archives: media

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Londoners take to social media outlets during the riots

IDG News Service – The photograph shows a hooded young man looking toward the sky just after he apparently threw something. Close by,…
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Tutorial: Social Media Analytics via Google Analytics

In an effort to come to a better understanding of just what social media is worth, it’s important to actually segment out and…
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Authenticity in Social Media: Don’t Get Mad, Get YouTube

A recurring theme of Amber Mac’s keynote presentation at SES Toronto today was how companies need to face up to the challenge to…
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Social Media Changes Event Planning

Social Media Changes Event Planning   It used to be you spent five minutes registering for an event, and then showed up on…
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Social media: Where’s the revenue?

Social media: Where’s the revenue?   Examples of a real-dollar Return on Investment (ROI) from social media marketing programs are rare. Unfortunately for…
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